You are here:

This Street So August

Name: This Street So August
Director: Carlos Reichenbach
Released: 1968
Duration: 11 min

Representation Score

5.5/10

Fair

1968

Director

Carlos Reichenbach

Runtime

11 minutes

Average Rating

No ratings yet

New Showbiz Analysis

Carlos Reichenbach’s documentary acts as a sociological snapshot of 1960s São Paulo. By utilizing irony to deconstruct the fashionable veneer of Rua Augusta, the film moves beyond a simple celebratory view of urban progress. It instead prioritizes the observation of social friction and the complexities of a rapidly modernizing landscape. The film succeeds in capturing the cultural and social stratification of a cosmopolitan setting. It avoids a monolithic portrayal of tradition, opting instead to highlight the performative nature of identity and class within the city's most iconic artery. However, the documentary lacks explicit detail regarding specific identity markers, such as LGBTQ+ identities or disability representation. While it captures a broad urban demographic, the observational nature of the work means specific underrepresented groups may not be framed through a modern lens of identity.

Watch this, not that →

Category Breakdown

Does This Street So August have LGBTQ+ representation?

Fair

The film captures the subcultural activities of a historic nightlife hub. While specific identities aren't detailed, the ironic lens likely provides visibility to non-traditional social behaviors present in the street's fringes.

How does This Street So August portray gender?

Fair

By focusing on fashionable figures, the documentary highlights the performance of gender through attire. The use of irony may disrupt traditional views of femininity by showcasing contradictory urban roles.

How racially and ethnically diverse is This Street So August?

Fair

The film captures the diverse urban demographic of a major São Paulo thoroughfare. It reflects the racial blending and social stratification inherent to the Brazilian metropolitan experience.

How does This Street So August represent religion and culture?

Good

The work uses irony to critique the fashionable status quo and consumerist culture. It challenges traditional social hierarchies by documenting urban life as a site of systemic complexity.

Does This Street So August include disability representation?

Minimal

There is no specific evidence regarding the portrayal of individuals with disabilities in this documentary.

Present on Screen

Uses irony to effectively critique mid-century consumerist culture and social hierarchies.
Provides a nuanced sociological look at the racial and social stratification of São Paulo.
Captures the performative nature of gender and fashion in a high-fashion urban environment.

Limited or Absent

Lacks explicit representation or specific focus on individuals with disabilities.
Does not provide clear, modern identity-based framing for LGBTQ+ personages.
The observational style may obscure specific underrepresented identities behind general social descriptions.

Official Synopsis

A short documentary that uses irony to approach the most fashionable São Paulo street in the 60s: the Rua Augusta (Augusta St.), with its classic personages and most frequented spots.

How are these scores produced? →