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New Normal

New Normal

2023

Director

Jung Bum-shik

Runtime

111 minutes

Average Rating

No ratings yet

Synopsis

New Normal is a captured record of 4 days in Seoul, 2022, which is a time of chaos that all the mankind never have been experienced before in entire human history. It depicts the unexpected risks and identity of fears that are hidden in everyday life and common space.

Where to Watch

Diversity & Representation

Overall Score

5.4/10

Fair


Category Breakdown

LGBTQ+ Representation

Fair

The film lacks explicit confirmation of queer identities or romantic pairings. However, the focus on shifting identities during societal collapse suggests a space where heteronormative structures may be disrupted.

Gender Representation

Fair

With prominent female leads like Choi Ji-woo, the film grants significant agency to women. This framework allows for the subversion of traditional gender roles amidst systemic instability.

Racial & Ethnic Diversity

Fair

As a South Korean production set in Seoul, the film offers a culturally specific lens. While the cast is predominantly Korean, the narrative explores human behavior on a global scale.

Religious & Cultural Diversity

Good

The narrative critiques the stability of modern civilization by depicting the collapse of established institutions. It favors a fluid, situational morality as the old world gives way to chaos.

Disability Representation

Minimal

There is no specific evidence regarding the inclusion or portrayal of characters with physical or neurodivergent disabilities.

Strengths

  • Provides significant agency to female characters through prominent casting.
  • Explores the deconstruction of traditional social hierarchies and stability.
  • Offers a sophisticated look at how identity shifts during systemic collapse.

Areas for Improvement

  • Lacks explicit representation of LGBTQ+ identities or non-cisnormative characters.
  • Provides no visible evidence of characters with physical or neurodivergent disabilities.
  • Operates within a predominantly Korean cast and localized cultural framework.

AI Analysis

New Normal utilizes the horror and thriller genres to explore the semiotic breakdown of society. By focusing on the 'identity of fears' within everyday life, the film examines how agency is renegotiated when the status quo is dismantled. The narrative architecture prioritizes the fragility of common spaces and the shifting power dynamics that emerge when traditional structures fail. It functions as a speculative study of human behavior during unprecedented global chaos. While the film offers a sophisticated look at societal fractures, it remains grounded in a localized South Korean cultural framework. The exploration of identity is tied closely to the systemic upheaval of the setting.

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