
Auggie
2021

Representation Score
Excellent
2016
RDirector
Benjamin Dickinson
Runtime
97 minutes
Average Rating
No ratings yetNew Showbiz Analysis
Creative Control is a sophisticated exploration of identity and digital mediation. It succeeds by centering queer experiences and fluid relationship structures, moving beyond mere inclusion to make these identities the narrative core. The film effectively deconstructs traditional social hierarchies and the male gaze. By using a science-fiction premise, it examines how technology complicates power dynamics and the commodification of the self. While the film excels in social and sexual representation, it offers little explicit focus on physical or neurodivergent disabilities. This creates a slight imbalance in its broader representation of human diversity.
Category Breakdown
The film focuses on a range of sexual orientations and fluid relationship structures, making these identities central to the story. It presents a spectrum of non-straight relationships as foundational elements of the characters' lives.
The film explores complex power dynamics that challenge traditional gender hierarchies. It subverts the male gaze through its portrayal of augmented reality technology and the active roles of its characters.
The cast reflects a diverse, contemporary New York setting. This varied casting avoids homogeneity and feels seamlessly integrated into the film's stylized, postmodern aesthetic.
The narrative prioritizes individual exploration over religious or social institutions. It critiques the commodification of identity and depicts traditional norms like monogamy as flexible constructs.
The film does not explicitly focus on physical or neurodivergent disabilities. However, it explores sensory and cognitive differences through the lens of augmented perception.
Present on Screen
Limited or Absent
Official Synopsis
Smooth advertising executive David is in a relationship with yoga teacher Juliette. Then his eye is caught by Sophie, the girlfriend of his best friend Wim, a fashion photographer. Things get completely out of hand during a campaign for augmented reality-glasses, for which David designs an avatar of the coveted Sophie.

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